THAT GIRL: Sarah Boyd

*Interviewed conducted and compiled by Sheila Moeschen, IATG Senior Editor


Like the rest of us, Sarah Boyd has no problem admitting her love for French fries, Breaking Bad, and the occasional extra glass of wine when she’s out with the girls. All not-so-guilty pleasures are completely earned by this visionary in the fashion, beauty, and lifestyle industry and driving force behind Simply Stylist: a company that connects consumers with the most sought after designers, stylists, and tastemakers in the fashion industry. Launched in 2009 out of Sarah’s love for fashion/beauty and her keen expertise in PR and fashion, Simply Stylist is more than just a virtual style network, it is an interactive experience that takes place via event shows in different cities across the country. Panelists comprised of leading, influential voices in the industry share their inside knowledge with participants at these events, which also includes a networking lunch and a designer fashion and beauty shopping experience. At the heart of her accomplishments and ongoing successes, Sarah cultivates a profound sense of gratitude for her work and the people who help make her dreams a reality: “I’m very thankful for all I do have,” says Sarah, “I want to keep putting out the positivity that I continue to get back.”


Image courtesy of Sarah Boyd



If you could describe yourself in three words, what would those words be?

Loyal, Honest, Happy

Tell us about a girl in your life who rocks.

My 3-year-old niece, Chloe, ROCKS.  She just started school and it is amazing to see such a pure little soul soaking up life like a sponge. Everytime I see her she is talking more and runs up to me with a huge hug. 

What are your dreams/goals/ambitions?

I’m a nurturer at the core and love seeing others happy. My professional dream is to create Simply Stylist into an international platform for women to come and get inspired, learn, and network with like-minded women. My personal dream is to continue to grow with my loving husband and family, have a healthy baby of our own, and practice daily gratitude for all that we do have. 

What are you most proud of?

I’m very proud that I took a huge risk and started Simply Stylist. I had a dream job in many girls’ eyes and worked with my sister! It didn’t fill that hole in my soul, so I gave up everything and risked it all to begin my company about a year and a half ago. I wanted to have a job where I could change people’s lives, inspire other women to go for their dreams and see others happy. 

What piece of advice changed your life?

Without risk there is no reward. Don’t sweat the small stuff. Live each day like it’s your last.

Where do you see yourself in 10 years?

That's so far away!! I definitely see myself in a house with a back yard & a pool to relax. My company will be running like a well-oiled machine, and I’ll continue to nurture all of my closest friendships, travel lots and be madly in love with my husband.

What is the number one item on your bucket list?

I definitely want to travel to Asia! 

Who has been the biggest female influence in your life and why?

My mom has been a huge influence on me since day one. Now that I have kids, I understand how much she sacrificed and loved unconditionally. She put her career on hold and her life became about building her children into the best people they could possibly be. I never understood it fully until I was in her shoes. She’s still working hard and building her own company in her 60’s!

What is the biggest risk you’ve ever taken and what did you learn from it?

I thrive off taking risks but I know that if I didn’t take them, I’d still be in York, PA not fulfilling my true calling in life. After college, I took a risk moving to Los Angeles. If I hadn’t done that, I wouldn’t have built all the invaluable relationships I have today in business. I also get to live close to my sister and her family. I also wouldn’t have met my husband! My life would have been a completely different story, if that one risk wasn’t taken. 

Why are you THAT GIRL?

I am that girl because I DO take risks and I am a genuine and nice person. It sounds like kindergarten but these characteristics have gotten me where I am in life today. Over the years, you never know when you will run into people again (or possibly work with them)which is why it is so important to be a positive, friendly person!

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