Image courtesy of Erica Domesek
Erica Domesek takes DIY creative and crafting culture to a whole new level. Through her popular business, P.S.- I Made This, Erica inspires and empowers everyday gals (like you) to elevate their fashion, jewelry, and home accents through fun and beautiful materials. Mirrored tiles, a hot glue gun, and a simple sharpie become the elements to make an amazing set of mirrored desk accessories. A couple of ordinary, black plastic knives (the kind tucked into your purse when you leave the salad bar) are transformed with wire and bling into stylish earrings. A simple white blouse becomes one of the hottest fashion trends with fabric paint; a block-style blouse is born (friends take jealous note). These are only a few of the projects Erica and her team have assembled on P.S. to help inspire and motivate others to get creative in their lifestyle personalization. Her latest book, P.S. You’re Invited offers a range of cool projects that promise to make nearly every gathering from a girls' game night to a campfire hang-out fun and creatively chic. More than just a way to give those tired pumps a lift or make a one-of-a-kind gift for your BFF, P.S is Erica’s way of encouraging people to make play a priority in their daily lives, to get their hands busy and dirty, and to dig deep, just as she does every day, into that well of inspiration and fun that is the source of joy and a life bursting at the seams with color.
If you could describe yourself in three words, what would those words be?
Passionate, creative, loving
Tell us about a girl in your life who rocks.
Jackie. She’s not only one of my closest friends and business partners, but she keeps me on track, busts my butt, keeps me in line, and makes sure I am ok. She puts the business and me before her, she’s very selfless; I don’t know how I would get through each day without her.
What are your dreams/goals/ambitions?
For me, if I can deliver a smile to someone’s face by helping them be aware of something they didn’t know on the creative side, to teach them to make something, to be the resource that helps them learn how to create, find, discover, something that helps them design their life. If I played a part in any way that they can personalize their life, my job is done. On a bigger scale, bringing inspiring projects through media and merchandise is what I aspire to do.
What are you most proud of?
Right now, I am most proud of my new book, P.S. You’re Invited. I am so proud of all the hard work that went into that.
What piece of advice changed your life?
Someone told me something once a long time ago: Talk once, listen twice.
Where do you see yourself in 10 years?
On a personal level I see myself being a little more domesticated and settled. It would be amazing to have a family. On a professional level, I want to make the world of P.S. exponentially larger. I know that P.S. will be a global destination online and maybe off line. We will be known as the go-to resource to help people creatively personalize and customize their life.
What is the number one item on your bucket list?
Show my passport love! To go to Asia or Italy; overall travel is a huge place where I gather inspiration. I want to continue adding to that bottomless pit of inspiration.
Who has been the biggest female influence in your life and why?
I have a lot. I’m really fortunate to have a lot of strong females. One of my friends, Stacy London, is a huge inspiration to me personally and professionally. She’s the sister to me who gives me love, guidance, and that I am able to laugh with and share personal and professional things with.
What is the biggest risk you’ve ever taken and what did you learn from it?
I happen to be a micro-manager, so one of the biggest risks I’ve taken is letting other people touch projects and get more involved. I’ve learned that if you want to grow, you can’t do it yourself. From someone who has crafted a career in creativity, with my hands on all aspects of the business, it feels like a risk to bring other people on. But the return is so much greater! It’s never about one person, and if you have the right people than it’s not really a risk at all.
Why are you THAT GIRL?
Because I’m the same person I was when I was 8 years old: happy, excited, ready to get my hands dirty, up for an adventure, and ready to laugh. I’m still the same person, and I’m able to help other people channel the people inside themselves, the people they were. I’m doing what I said what I wanted to do when I was a little girl: be an artist and talk to people. When you set out for a dream and you stay true to who you are and have fun, you can inspire and be an innovator along the way. I’m not perfect but I can’t imagine doing anything else.
*Interview conducted and compiled by Sheila Moeschen, IATG Senior Editor