Revlon Chooses Love

By Susannah Hutcheson, Regular ContributorNovember 7, 2015


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Advertising is the most phenomenal thing to me.  It’s amazing how a group of people, probably gathered around a boardroom table, can come up with campaigns that can pull at heartstrings and make you forget that you’re watching an advertisement.

Revlon recently came out with a campaign that shows how focusing on self-love can positively affect relationships.

In the video, several couples are interviewed: some were married, some were in long-term relationships, and some had been dating for just a few weeks.  They were asked about what they would change about themselves, their insecurities, and their relationships in general. Most of the women expressed insecurities about themselves and their capabilities, while their significant others spoke of their inner and outer beauty. The women were then sent home with instructions to spend a few minutes a day in front of the mirror, applying their favorite perfume, savoring a piece of chocolate, and looking at themselves and smiling. When the participants came back for a second set of questions, the difference was obvious. The women were more confident in themselves and their relationships, and the significant others noticed the difference- the women were feeling beautiful, and in turn, so was their relationship.

It’s intuitive, really- that focusing on appreciating yourself and your beauty can help you to love others better.

So why don’t we do it more? Today, take a few minutes for yourself. It doesn’t matter if you’re in a romantic relationship or not, you just owe it to yourself anyways. Take a bubble bath, turn off your phone and play some music, read a book, or do your makeup. Feel pretty. Feel comfortable in your skin. You owe it to yourself.

Let's chat!

How do you choose love? How do you show love to yourself? To your significant other? Tell us below!

About Susannah

SUSANNAH_HUTCHESON_writer_bio.jpgSusannah is a Journalism major, passionate about social justice and Jesus Christ. She loves cold weather, triple-shot lattes, and macaroni and cheese. When she’s not writing papers or baking cookies, you can find her Googling random things on the Internet or watching large amounts of reality television. You can read her ramblings at, or look at pictures of her coffee on Instagram: @susannah.beth.


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